1:1 Marketing Consultation
Bring a specific marketing question: what to prioritise, how to organise your team or where AI agents could help. We’ll review your situation together and define practical next steps.
Growth strategist · Fractional CMO · Co-founder of Octocrew.ai
I turn marketing into
a growth system.
Strategy, team and execution that move in the same direction. I use AI agents when they help the work happen faster, not as the strategy itself.
years in marketing · years leading teams · agents in active practice
Growth strategistLisbon · Kyiv
Growth firstAI when useful
30+agents in active practice
Work
Three ways to unlock growth.
Start with the business problem. Then choose the right strategy, team and tools.
Book a consultation↗
Fractional CMO
Senior marketing leadership without a full-time hire. I connect strategy, team, priorities and execution, then build the operating rhythm that keeps growth moving.
AI-powered marketing operations
Through Octocrew.ai, I add AI agents to the parts of marketing that are repeatable and always behind. They work in your existing tools. Your people keep the decisions.
1 Human + 6 AI Agents
1 + 6- Orchestrator
- SMM
- Paid Ads
- Growth
- Outreach
Projects
What I’m building.
AI in practice, a business with agents and small experiments that make everyday life better.
Learn & build
Alina Runs Agents
Webinars, workshop recordings and practical materials for building your own AI agents.
Explore webinars & materials
Business
Octocrew
AI agents for marketing teams. We put agents to work in the tools and processes your team already uses.
Meet Octocrew
Pet project · macOS
Potyagus
A goose that reminds you to stretch. A free macOS app with short movement breaks for your neck, eyes and back.
Meet the goose
CurrentlyBuilding growth systems for ambitious teams — and AI capacity through Octocrew.ai
About
From CMO to marketing engineer.
I’ve spent 15+ years in marketing, nine of them in leadership and fractional CMO roles. I’ve built strategy, teams, brands and early growth systems for companies that needed marketing to become a real operating function.
Before Octocrew.ai, I led marketing at DeXe Network, where the work helped drive a $1B valuation. I’ve also worked with EVERSOLID, PODAVACH and Redwerk.
In my most recent project for a US fintech company, I built a team of AI agents and moved the entire marketing operation onto an agent infrastructure. That experience led me to make building and working with agents a focus of my work.
Today I help companies find the growth levers that matter, build the team and operating system around them, and use AI where it creates real capacity.
Since February 2026, I’ve worked with 30+ agents across several live teams. They are useful tools, not the point. The point is a marketing system that can keep up with the business.
From the field
Notes on growth, teams and useful AI.
Where is growth getting stuck?
Send me the messy version: the goal, the bottleneck and what you’ve already tried. I’ll tell you whether the answer is strategy, team, process, AI, or a mix.